Integrat Mobile has recently been born out of Integrat (Pty) Ltd, one of South Africa’s largest mobile aggregators and a leading integration and billing services provider. Previously an additional service offering to existing Integrat clients, it now stands as a separate company in a move to provide a fully customer-centric approach to mobile applications, products and services.
Dieter van Rooyen, Operations Director at Integrat, has been re-appointed to the Management Committee of the Wireless Application Service Providers’ Association (WASPA), the industry association that regulates the activities of the mobile content industry.
While the names of the members of WASPA’s Mancom for 2012 and the portfolios and working groups are largely unchanged, members say that their increased joint experience will stand the association in good stead as it promotes its mandate of encouraging mobile uptake.
Convergence Partners investee company Integrat continues its strategic role in the industry via the election of its Operations Director, Dieter van Rooyen, to the WASPA management committee for the 2011/12 term. WASPA is the Wireless Application Service Providers Association, a self-regulating body that governs mobile telecommunications value added services.
Integrat has been a member of WASPA since its inception in 2004 and has served on the management committee for two terms, says Norman Parkin, Integrat CEO, who has stepped down from the WASPA management committee.
Convergence investees SkillPod Media and Integrat have launched their joint mobile games portal, Play4Games.co.za, which supports all the most popular smart phone handsets. The site has been branded as Play4Games and forms part of Integrat’s mobile entertainment brand Play4. The platform makes use of the Integrat High Gate mobile payments platform and the SkillPod Media mobile games platform.
Integrat has launched myTXT Mobile product – a free desktop bulk messaging application ideal for marketing campaigns. myTXT allows a user to send single messages or bulk SMSes to your group of contacts that you import from Microsoft Outlook.
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